October 17, 2005
Event Presentation

Search Marketing Benchmark Data for 2006: Recorded MarketingSherpa Presentation

SUMMARY: If you weren't able to make our live teleconference on 2005-2006 Search Marketing Benchmark Data (or you'd like to share it with others on your team), just click below to get the PowerPoint presentation plus an MP3 audio file. Features 10 new charts and graphs on search marketing, including:

  • Value of PPC clicks vs organic clicks

  • Eyetracking heatmaps of searchers using Yahoo!

  • How rank affects results for B-to-B SEM

  • Real-life SEO (optimization) results Live presentation recorded Oct 11, 2005:

MarketingSherpa's Search Marketing Benchmark Teleconference 2005-2006

Presented on Tuesday Oct 11, 2005 by: Anne Holland, Publisher, MarketingSherpa Stefan Tornquist, Research Director, MarketingSherpa

Here's how to attend this previously recorded presentation right now:

Step #1. Get the Presentation PDF -- 10 new data charts: http://www.MarketingSherpa.com/tele/SEM10_11.pdf (Open access)

Step #2. Click to hear the Audio presentation: http://www.MarketingSherpa.com/tele/SEM10_11.mp3 (Open access, approx. 60 minutes/6.3 meg)

Audio download note: This is in MP3, which almost anyone with a PC or Mac can play.

If you'd like to listen now, just do a regular mouse click (left side) and it will start playing fairly quickly. If you'd like to download and save to listen later, just do a right-click with your mouse.

Sponsor: New! Search Marketing Benchmark Guide 2006 ~~~~~~~~~~~~~~~~~~
MarketingSherpa's new Search Benchmark helps you compare your results & budget to the norm. 210 charts include:

- Typical Cost Per Click & Click Rates - Conversion rates for B-to-B, B-to-C, & Ecommerce - What your competitors are budgeting for search - Do agencies get better results than in-house marketers? - SEO (Optimization) vs PPC campaign data

+ 3,271 marketers' real-life 2005 SEM results: http://SEMGuideweekly.MarketingSherpa.com Or call 877-895-1717
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