July 14, 2003
Blog Entry

Definition of

SUMMARY: No summary available.
Note from a reader - "What's a barrier page?"

It's the page or pop-up that appears when a site visitor attempts to go further than they are allowed to go without either registering and/or paying. It's your barrier to the subscribers/registrants-only stuff. It's also your most power sales tool. They are trying to get to your content at this instant - so, tell them why they should pay for it.

Improve Your Marketing

Join our thousands of weekly case study readers.

Enter your email below to receive MarketingSherpa news, updates, and promotions:

Note: Already a subscriber? Want to add a subscription?
Click Here to Manage Subscriptions