GET PRACTICAL INSIGHTS FROM MEDIA CENTER INTERVIEWS AT IRCE 2016

We were proud to present the MarketingSherpa Media Center at IRCE for the third straight year. At this year's conference, we interviewed nearly 30 IRCE speakers and other successful internet retailers to bring you practical lessons and insights to help improve your own marketing efforts. Watch full video replays of all of these interviews below.

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BROWSE ALL OF THE INTERVIEWS FROM IRCE 2016

Customer-centric approach for B2B conversion
Matt Clark, 
Newark element14
Top 10 Amazon product categories
Kelly Dyer, 
Inventory Source
How to navigate the complex ecommerce environment
Mark Friedman, 
Steve Madden
How Sales can use eCommerce to serve your customers
Justin Racine, 
Geriatric Medical
How to use personalization online and in the physical world
Maia Haag, 
I See Me! LLC
How to reduce fraud from mobile commerce
Don Bush, 
Kount
Improve your word-of-mouth marketing with unexpectedly awesome customer service
Jon Beekman, 
Man Crates
Getting relief from data exhaustion for a better customer relationship
Sarah Skinner, 
Kate Somerville Skincare
Shifting KPIs push SMBs forward
Sean Brady, 
Emarsys
How to attract customers to a radically different product
Gaston Frydlewski, 
HICKIES, Inc.
Conversion rates correlated to page load time - 2014 vs 2015
Tammy Everts, 
SOASTA
How to get customers - and keep them - by building a tribal following
Bryan Lalezarian, 
MeUndies
Examples of five key types of marketing email
Mike Nelson, 
Reallygoodemails.com
The pros and cons of bootstrapping versus accepting venture capital
Brian Fricano, 
Sustainable Supply
Building a customer relationship through video content - without breaking your budget
Max Anderson, 
Nextiva
Marketing's role in representing the voice of the customer in business strategy
Richard Sexton, 
AAA Carolinas
How to get (and keep) ecommerce and marketing talent
David Redlich, 
ReStockIt
How consumers use mobile devices
Louis DeJianne, 
UPS
How to effectively promote your ecommerce business without spending money
Mitch Goldstone, 
ScanMyPhotos.com
How to connect with customers and build trust on Instagram, Twitter, and Snapchat
Marc Lobliner, 
TigerFitness.com
How to avoid the challenges of replatforming
Cherri Newbury, 
DiscountCoffee.com
Emphasizing service in the corporate world
Joe Peppers, 
Weitz company
How Brian Gavin Diamonds overcame 'Mobilegeddon'
Danny Gavin, 
Brian Gavin Diamonds
How to get started in social commerce
Ashley Walkley, 
Dogeared
Why you should invest in Bing and Yahoo
Ryan Hilliard, 
ROI Revolution
Making your ecommerce SEO work for your customers and Google
Ryan Gibson, 
Merkle
Navigating the legal aspects of ecommerce
Cliff Ennico, 
Law Offices of Cliff Ennico
Getting back to basics for profitability in ecommerce
Jonathan Wu, 
Touch of Modern
How to optimize video ads on Facebook
Jay DeDapper, 
Buzztala

 

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