THE NUMBERS: Ameritrade, Datek, Bank of America, E-LOAN

- Despite Q4 Growth, Ameritrade Announces Layoffs
For Dec 2000, 52,000 new accounts were opened, a 30% increase
from new accounts opened in Nov 2000. Yet for Q4 2000,
Ameritrade opened 134,000 new accounts, matching new accounts
opened during the same period last year. Also, 115,000 trades
per day were executed in Dec 2000, a 10% increase from Dec
1999. However, due to slower-than-expected growth, Ameritrade
announced plans to cut 230 full-time positions and 120 part-
time positions, mostly from call centers in Omaha, Neb., and
Ft. Worth, Tex. This is in addition to 200 temporary
customer-service workers laid off in early December.
http://www.ameritrade.com

- Datek’s Average Daily Trades Up To 106,143, Accounts Up To
692,065, Assets Down To $10.8 Billion
Datek’s average online trades per day in Q4 2000 were 106,143,
up 9% from Q3 2000 and 31% from Q4 1999. Customer accounts
increased to 692,065, 11% over Q3 2000 and 104% over Q4 1999.
Customer assets held in custody at the end of Q4 2000 were
$10.8 billion, compared with $14.8 billion for Q3 2000 and
$10.8 billion for Q4 1999.
http://www.datek.com

- Bank of America Hits the 3 Million Mark
Bank of America exceeded 3 million online banking customers,
representing over 20% of its checking account customer base.
“It took us over 10 years to reach 2 million online banking
customers and only nine months to add 1 million more,” says
Jeanine Brown of Bank of America’s Interactive Banking Group.

- E-LOAN’s Auto Loan Volume Surges 190%
Yes, people really are getting car loans online. Online
lender E-LOAN originated 15,671 auto loans in Q4 2000,
totaling $320 million, an increase of 190% over Q4 1999 and an
increase of 70% over Q3 2000.
http://www.e-loan.com