Print. TV. Email. Text message. Social media.
The amount of channels you can use to communicate with your customers has expanded and continues to grow.
To help you communicate with your customers, MarketingSherpa commissioned a study last month and asked 2,057 American adults about their channel preferences. In this MarketingSherpa Chart of the Week, we share their responses.
Click here to see a printable version of this chart
"It's not the tired email-is-dead 2003 world anymore. Junk mail didn't kill email the way most 'experts' expected. Instead, the struggle to stay afloat in an ocean of junk made permission emailers much, much stronger."
MECLABS Research Services
Learn how MECLABS Services can help you overcome your toughest marketing challenges.Get more Info >
Test Discovery Tool
Show business leaders all the results of your testing efforts with this free tool.Get the Tool >
A Model of Your Customer's Mind
These 21 tools and concepts have helped capture more than $500 million in test wins.Download the File >
Research-based Lead Generation Swipe File
22 valid marketing experiments to give you ideas for your next A/B test.Download the File >
Free A/B Test Planning Scenario Tool
This simple tool helps you visualize factors that affect the ROI implications of test sequencing.Get the Tool >
Receive the latest case studies and data on email, lead gen, and social media along with MarketingSherpa updates and promotions.