November 29, 2007
Press Release

MarketingSherpa’s 3rd Annual Email Marketing Summit in Miami, FL, February 24-26, 2008

SUMMARY: CareerBuilder.com, Intuit, Insurance.com, Sage Software, MECLABS Group, JPMorgan Chase & Co. to present Case Studies and latest research at MarketingSherpa’s Email Summit & Expo on February 24-26.

More than 45 name-brand marketers, including Expedia, Adobe, Thomson-Reuters CompuMark and InterContinental Hotels are presenting their real-life marketing stories to 800 seasoned B-to-B and B-to-C marketing professionals.
Warren, RI (November 29, 2007) MarketingSherpa Inc., a research firm publishing practical case studies and benchmark guides for its 237,000 weekly readers in the marketing profession, has announced its 3rd annual 2008 Email Summit & Expo speaker line-up. More than 45 name-brand marketers, including Expedia, Adobe, Thomson-Reuters CompuMark and InterContinental Hotels, will present their real-life marketing stories to 800 seasoned B-to-B and B-to-C marketing professionals.

This year’s Summit will be the largest yet, with more than 800 name-brand marketers to be in attendance. The conference will be held in Miami at the Intercontinental Hotel, February 24–26. Email Marketing professionals can learn more about the conference agenda and register for the 2008 Summit by visiting: http://www.sherpastore.com/3rdAnnualEmailSummit.html?9268

"It’s a great opportunity for marketing professionals to learn about best practices from MarketingSherpa experts, says MarketingSherpa and MECLABS Director Dr. Flint McGlaughlin. “In addition, attendees always appreciate the peer to peer data exchange and learning when you bring 800 email marketing professionals and vendors together.”

This year’s conference sponsors include leading email and marketing application vendors including: StrongMail, EmailLabs, Omniture, Premiere eMarketing, Datran media, Silverpop, Emma and Listrak.
The Email Marketing Summit agenda includes:
• Email Marketing Boot camp
• One-to-one consultation clinics with MarketingSherpa email experts
• An email Marketing Professional Certification Course
• Case studies presented by attendees

For the first time, Summit participants can take part in a one-day certification session on Sunday, February 24. MarketingExperiments has condensed their seven-week online course to provide a wealth of information in just one day along with proven techniques for achieving maximum results. Upon completion, participants receive a printed certificate and the status of having achieved Professional Certification as an expert in email marketing.

The complete agenda is at: http://www.sherpastore.com/3rdAnnualEmailSummit.html?9268

Conference expo floor and consultation clinics are open the entire two days of the Summit.

About MarketingSherpa Inc.:

MarketingSherpa is a research firm publishing Case Studies, Benchmark Guides and How-to Instructional materials for marketing professionals.237,000 marketers read MarketingSherpa's newsletters, Guides and Web site every week.

MarketingSherpa also holds three annual real-world Summits: Email Marketing Summit & Expo, February 24-26, in Miami, FL; Selling Subscriptions to Internet Content in New York every May; and B-to-B Demand Generation Summit in Boston and San Francisco every October.

Praised by The Economist, Harvard Business School's Working Knowledge Site and Entrepreneur.com, the company is now celebrating its 7th anniversary. For more information, visit http://www.marketingsherpa.com or call (877) 895-1717.

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