August 03, 2000
Article

SHOPA ecommerce Study Finds Nearly All Small Businesses in the US are Online Today

SUMMARY: No summary available
SHOPA (the School Home, & Office Products Association) has
published a three-part ecommerce study. Jam packed with
info and statistics, the study is a good primer for e-
commerce novices. The bottom line? E-commerce “is rapidly
becoming an important distribution channel that should not
be overlooked … nearly every small business that is
currently online also shops online for business goods and
services.” To get a copy, contact Melissa Kenney at SHOPA.
937.297.2250 x3040. For non-SHOPA members, cost is $100 for
each of the three parts or $300 for the entire study.

BTW: Look for our exclusive interview with SHOPA President
Steve Jacober in an upcoming MarketingtoSmallBiz.com!

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