MarketingSherpa Video Archive

Live from IRCE: Key insights from the MarketingSherpa Ecommerce Benchmark Study

Daniel Burstein, MECLABS; Ben Pressley, Magento; Pete Prestipino, Website Magazine



Ben Pressley, Head of Worldwide Sales, Magento, and Pete Prestipino, Editor-in-Chief, Website Magazine, joined Daniel Burstein, Director of Editorial Content, MECLABS, at the MarketingSherpa Media Center at IRCE to discuss the state of ecommerce in 2014.

During the webinar, Pressley and Prestipino lent their insights into ecommerce topics including A/B testing, site traffic sources, budget, mobile and much more, all featured in the MarketingSherpa Ecommerce Benchmark Study, made possible by a research grant from Magento.

Watch the replay to get the pulse on ecommerce marketing, and top takeaways you can implement to further your efforts in 2014.

Download the slides to this presentation

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