Damien Coullon, Senior Product Manager, LinkedIn
Stephen Hiller, Lead Web Developer, LinkedIn
In this session, Damien Coullon, Senior Product Manager and Stephen Hiller, Lead Web Developer, both of LinkedIn, explain how their team manages the preferences and interests of users for an email database with more than 332 million members. See how the social media giant's email team was able to increase total clicks, reduce email send volume, reduce email unsubscribe rates and provide more overall value to its members.
Download the session slides
